What is Lead time?
Lead time is the time from confirming an order and paying the deposit until the goods are finished and ready to ship. It does not include shipping.
Production lead time depends on the product, the quantity and how much customization is involved. Stock goods can be ready in days; custom orders commonly take two to five weeks.
Total time to your door is lead time plus transit time. Sea freight adds weeks, air freight adds days. When planning a launch or a season, count both.
Lead times stretch around Chinese New Year and before major shopping seasons, so order earlier for those periods.